KICHO Enters Barneys New York for the First Time in ‘K-Beauty’


[by Song Eunji, translated by Woorim Ahn] Skin sommelier brand KICHO will launch in Barneys New York in the United States on February 13.

Barneys New York is one of the popular luxury department stores in the States. KICHO will launch itself to Madison Ave flagship store and Downtown store of New York City. Moreover, the brand’s items will be available on and offline stores of Barneys New York.

KICHO’s bestseller items ‘SHEEP OIL CREAM’, ‘CAMELIA SLEEPING PACK’ and others that maintain good responses at the local area will help the brand keep growing. In particular, as Barneys New York focuses on mask items in Korea, so the brand is expecting for local’s tremendous reactions. Camelia Sleeping Pack is also well known as global social star Aimee Song’s favorite item.

An official of the brand said, “We are happy to launch our store in Barneys New York for the first time in K-beauty brands’ history. We think this is an outcome as we poured everything out for making items that everyone can use. We will try our best to continue growing by producing new items satisfying global beauty needs and aggressive marketing strategies.”

Meanwhile, Dooyeon Corp., created beauty brand KICHO with its cosmetic know-hows over 50 years and KICHO is building its foundation as a global brand by receiving huge love from in and out of Korea. (photo by KICHO, Barneys New York)