[beauty] Crayon Pop to become the new face of Monomola
K-POP girl band Crayon Pop is expected to step into the advertisement market in China.
Crayon Pop was confirmed to become the new model for Monomola, a cosmetics brand popular in China these days. The members of Crayon Pop recently had a photoshoot at a local studio in Gangnam, Seoul.
Monomola is a cosmetics brand based in Korea. It is hovering up market share in China, both on and offline. It is running offline stores in Beijing, Shanghai, Guangzhou and more.
“Crayon Pop is one of the most well-known Korean girl groups in China. The girls are appearing on ‘Day Day Up’, a famous entertainment program in China. We have reached an agreement that the girls perfectly suit our brand identity as they show a wide barometer of charms from sexy, lovely to innocent,” said an insider of Monomola.
The girl group is going to engage in its promotional activities by introducing various products including Monomola’s CC cream, eyeliner and lip tint via a TV commercial. The new commercial will air on various channels and media in China.
Meanwhile, Crayon Pop has released its second mini album ‘FM’ recently.
GET IT K Veronica Choi, Photography by Chrome Entertainment